Sony BMG has unveiled more details of its SBX communications and artist agency
"The new agency is a pan-European joint venture with communications company Exposure designed to develop “entertainment-based communication platforms and provide a richer consumer experience for brands”.
SBX offers its clients what is described as “a full 360-degree proposition, from initial strategic planning and market research to creative work, content programming and fully integrated execution”."[MusicWeek][Billboard]
Sony – Epistle from Stringer
"Sony topper Howard Stringer penned an e-missive to the troops today, announcing the company will be officially renamed Sony Music Entertainment next year, and that Rolf Schmidt-Holtz has signed a new, three-year contract to continue as its chief exec. Guess we’ll still have those dancing Germans to kick-step around for a while longer. Wrote Stringer: “As we approach the end of this calendar year I want to take this opportunity to thank you for the very effective and united effort you have all put into making Sony BMG Music Entertainment a full operating, business and creative partner within Sony Corporation.” As for Rolf, “[his] strong leadership, and his commitment to an open and collaborative work ethic, has been integral to the transformation of our music business." [HitsDailyDouble]
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